I got an email yesterday asking me if I was familiar with a new trend called "The Briefcase Method."
The Briefcase Method itself is old school, so in a way we're all familiar with it. We see it on TV and movies all the time, but less and less often in real life. The method a re-emphasis remembering that some analog selling tactics are tried and true, even in a digital world, from the author of I Will Teach You To Be Rich.
Basically, the Briefcase Method involves:
- Coming into meeting with your clients or potential employers with a prepared, PRINTED-OUT to-do list of what you see their needs are
- Explaining how your competencies can fulfill those needs
- Making yourself an indispensable candidate
Check out Ramit Sethi's take on the Briefcase Method below.
Want to learn more? Sethi's book has great reviews. Check it out here:
or visit his website here: http://www.iwillteachyoutoberich.com/
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